Monthly Archives

September 2014

In Performance at the White House: A Celebration of Music from the Civil Rights Movement

By | Featured, Music

SHOWTIME! We continue our series of ‘In Performance at the White House’ – a series of concerts created to showcase the rich fabric of American culture in the exclusive setting of the nation’s most famous home. To see last weeks post, Paul McCartney (Gerswhin Prize for Popular Song), click here.

A Celebration of Music from the Civil Rights Movement

“In Performance at the White House: A Celebration of Music from the Civil Rights Movement” is a PBS music special taped in the East Room of the White House. President and Mrs. Obama hosted the concert in honor of Black History Month. Artists include Natalie Cole, Bob Dylan, Jennifer Hudson, John Legend, John Mellencamp, Smokey Robinson, Seal, the Blind Boys of Alabama and the Howard University Choir. Morgan Freeman and Queen Latifah were the emcees.

The evening featured songs from the Civil Rights Movement as well as readings from famous Civil Rights speeches and writings. “The songs of the Civil Rights Movement capture the spirit of that critical period so memorably. To honor these songs at the White House and in a broadcast during Black History Month is a testament to that historic period in the American story, one that continues to change our lives,” commented Jacquie Jones, executive director of the National Black Programming Consortium.

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Download these shows and add them to your music library

This is part of a 10-week series that we are running on our blog, with the music videos conveniently separated into individual performances so that you can save and download your favourite artists, or the whole show if you prefer. Creation 5’s YouTube feature lets you download videos so you can watch offline when you’re travelling and enjoy great music on-the-go. Don’t forget that you can download Creation 5’s YouTube In-app purchase absolutely FREE, which normally costs €4.49 ($4.99), as we currently have a promotion running in celebration of hitting 500,000 downloads on the App Store!

01 President Obama Introductory Speech
02 Yolanda Adams – Change is Going to Come
03 Yolanda Adams – How Great Thou Art
04 John Mellencamp – Keep Your Eyes on The Prize
05 Joan Baez – We Shall Overcome
06 Natalie Cole – What’s Going On
07 Smokey Robinson & Jennifer Hudson – People Get Ready
08 Jennifer Hudson – Someday We’ll All Be Free
09 The Freedom Singers – Ain’t Gonna Let Nobody Turn Me ‘Round
10 Bob Dylan – The Times They Are A-Changin’
11 Smokey Robinson – Abraham, Martin and John
12 The Blind Boys of Alabama – I’m Free at Last

President Obama Introductory Speech

Yolanda Adams – Change is Going to Come

Yolanda Adams – How Great Thou Art

John Mellencamp – Keep Your Eyes on The Prize

Joan Baez – We Shall Overcome

Natalie Cole – What’s Going On

Smokey Robinson & Jennifer Hudson – People Get Ready

Jennifer Hudson – Someday We’ll All Be Free

The Freedom Singers – Ain’t Gonna Let Nobody Turn Me ‘Round

Bob Dylan – The Times They Are A-Changin’

Smokey Robinson – Abraham, Martin and John

The Blind Boys of Alabama – I’m Free at Last


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Jennifer Lopez – Booty ft. Iggy Azalea

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Bootylicious! Jennifer Lopez has released her new music video for Booty, ft Iggy Azalea and it makes Anaconda look tame! We’re practically speechless.

(To watch this video in Creation 5, just tap here.)

After weeks of teasing fans with clips here and there JLO finally uploaded her Booty video yesterday. We knew it was going to be super sexy and OTT but nothing could prepare us for the actual reality. There is so much butt that it’s difficult to take it seriously, let alone focus. The steamy clip shows massage oil dripping everywhere, risqué outfits, erotic dancing and an overdose of twerking! I guess JLO and Iggy are the ultimate #TwerkTeam.

If you’ve got, flaunt it! JLO is 45 years old and the mother of 6-year old twins, which is hard to believe as she looks great when up against Iggy at 24 years old.

The song was originally recorded with Pitbull and has been remixed with new vocals by Iggy Azalea for Lopez’s 8th studio album AKA. It’s the third official release from AKA, following I Luh Ya Papi and First Love. AKA reached Nº6 on the US Billboard 200 and Nº41 in the UK.

Meet the new Creation 5 – Update 4.1.0

By | Music

In just a matter of days a new update (4.1.0) will hit the App Store and it’s ready for iOS 8 and the new iPhones. Apple revealed the latest version of their flagship device last week (click here to read a quick summary of features), and left the entire world in awe. The new iPhone 6 and iPhone 6 Plus had a record-breaking 4 million pre-orders overnight – in fact, many excited customers will be picking up their new phones today!

iOS 8 was made available this week for everyone with an iPhone 4S, iPad 2 or later. We’ve been working full throttle to ensure Creation 5 works flawlessly within the new iOS and looks as crisp as ever on the iPhone 6 and iPhone 6 Plus’ new Retina HD displays (750p at 326PPI and 1080p at 401PPI respectively).

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Back to our roots

Our icon and styling has changed quite a bit – so if you have your device set to ‘Update Automatically’ you’ll notice a dramatic change! This latest update brings Creation 5 back to its roots. The app was originally designed for the Bang & Olufsen BeoSound 5 and PlayMaker back in 2012. It was received so well by Bang & Olufsen customers that we decided to develop it as a stand-alone app. With the release of iOS 7, we spiced things up  a bit and updated Creation 5’s reflective, 3D icon to a much flatter and more colourful one. When iOS 8 Beta became available, we saw that it was time to overhaul Creation 5’s user interface, updating all of the app’s assets and giving it a fresh new look that perfectly matched the iOS 8 environment. Our new look takes us back to our roots and embraces Bang & Olufsen’s elegant and minimalistic styling.

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DLNA and AirPlay Photo viewing

Due to popular demand, this latest update adds Photos to Creation 5’s media choices. Navigate to the new ‘Photos’ section and allow the app to access your photo albums. You can now browse any photos stored on a DLNA or AirPlay storage device and display them on the Big Screen! Create new albums, add images to your favourites, store all your ‘selfies’ in one place and share the best with your friends and family. Expect more functionality from this feature in our next update.

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The UK’s Top 10 Streamed Songs of All Time

By | Featured, Music

This summer The Official Charts Company revealed which were the most-streamed tracks of all time in the UK. Pompeii by Bastille won the golden prize after having received a total of 26.6 million streams in two years, jogging past Daft Punk’s Get Lucky (on 24.5 million streams) and flying past Passenger’s Let Her Go in third place, with 21.7 million streams.

To watch a video in Creation 5, just tap the video title.

1 – Pompeii – Bastille (26.6 million)

The fact that Pompeii has had over 26 million streams is amazing,” said Bastille frontman Dan Smith. “We’re really, really happy. When we made Pompeii we never even saw ourselves as a band that would be even remotely mainstream or anything like that. We thought, hopefully, some people will like the song; maybe we’ll sell enough albums to be able to make a second album and not be jobless so soon after we quit our jobs in the first place.”

“Everything that’s happened with Pompeii has completely blown our minds and the fact that we’re still doing this as a job, the fact we get to travel round the world and go to different countries off the back of the album is insane and we just feel really lucky and glad that people stream too because streaming is important.”

2 – Get Lucky – Daft Punk ft. Pharrell Williams (24.5 million)

Cranking up the volume, this magical electro tune always gets the party started and never fails to get you in the mood to get up and dance. Co-Written by French house music duo Daft Punk, Pharrell Williams and Nile Rogers, the song won Record of the Year and Best Pop Duo/Group Performance at the 56th Grammy Awards. Since it’s release in 2013 up until June 2014, the song had reached 24.5 million streams in the UK. This “formidable” and “old school disco-jam”, as stated by Will Hermes (Rolling Stone), is a true gem in the electronic music world, and a delightful breath of fresh air.

3 – Let Her Go – Passenger (21.7 million)

Let Her Go, released in June 2012 by British singer-songwriter Passenger, is the second single from his third album, All The Little Lights. After a Dutch fan e-mailed Passenger asking him to introduce the song to some Dutch radio stations because he thought it would become a big hit in the Netherlands, the song began trending and found huge commercial success with the Dutch public. After its initial success, the song soon reached Nº1 in the Charts worldwide, including Nº2 in the UK Singles Chart and Nº5 on Billboard Hot 100. Passenger’s first international success racked up a total of 21.7 million streams, sold over 1 million digital copies in the UK and over 4 million in the US as of July 2014. The song was also nominated for British Single of the Year at the 2014 BRIT Awards.

“Suddenly, whether you like it or not, you’ve got this massive song and your whole life changes,” said the British singer-songwriter.

4 – Wake Me Up – Avicii (21.4 million)

A “fun experiment” is how Swedish DJ Avicii refers to this track. He and soulful American singer-songwriter, Aloe Blacc, wrote the lyrics in a couple of hours and released what was to become 2013’s summer anthem. Released in June 2013, Wake Me Up sold over 1 million copies by October of that year, in the UK alone and, by June 2014, had reached 21.4 million streams.

5 – Happy – Pharrell Williams (20.7 million)

Happy is the world famous (non-Grammy Award-winning) soundtrack to the sequel of the popular animated movie Despicable Me. [How did Let It Go from the Disney animated film Frozen outshine Pharrell’s top class track Happy? – Who knows!]. The song has sold over 1.3 million copies in the UK and, by June 2014, reached a total of 20.7 million streams.

Not only is Pharrell’s neo-soul, feel-good, cheerful and uplifting song incredibly catchy, he’s the first to have released a 24-hour music video, a concept that became a world event and created a viral-chain of home-made music videos around the globe.

6 – Blurred Lines – Robin Thicke/TI/Pharrell Williams (20.7 million)

Between May 2013 and June 2014, Blurred Lines had sold 1.54 million copies, reached 20.7 million streams and was nominated for two Grammys at the 56th Annual Grammy Awards, including Record of the Year and Best Pop Duo/Group Performance. The single was written and completed by Robin Thicke and Pharrell Williams in the space of an hour.

Inspired by Marvin Gaye’s Got To Give It Up, the similarities in “feel” and “sound” between the two songs led to a series of lawsuits and counter-suits between Sony/ATV and Marvin Gaye’s estate, regarding copyright infringement allegations. Finally, the two parties arrived at an undisclosed settlement.

The song’s controversial subject matter and music video nudity content was designed to attract attention and make the video go viral. Thrilled with the success of his song, Mr Thicke said: “I’m so honoured, the success of “Blurred Lines” is a dream come true”. The growing success of Blurred Lines is an amazing achievement for Thicke, who had never had a radio hit before the release.

7 – Rather Be – Clean Bandit ft. Jess Glynne (19.9 million)

Rather Be is one of 2014 summer soundtracks, release by the smashing electronic instrumental group Clean Bandit and featuring Jess Glynne. Released in January 2014 as the fourth single on their debut studio album New Eyes, the deep-house/synth-pop track, Rather Be, had reached 19.9 million streams in just six months. The song debuted at Nº1 on the UK Singles Chart and became the fastest-selling single of 2014, selling over 1 million copies since its release.

8 – Radioactive – Imagine Dragons (19.7 million)

Radioactive is the opening track on Imagine Dragon’s debut album Night Vision. It received great acclaim from critics who referred to it as the “highlight” of the album. After appearing on various commercials and trailers, the song gradually peaked at Nº3 on the US Billboard Hot 100 Chart and became the American rock band’s first top 10 hit. The song also broke the record for slowest ascension to top 5 in chart history and holds the record for most weeks ruling Billboard Hot 100 – 87 weeks! Radioactive was nominated for Record of The Year at the 2014 Grammy Awards and took home the prize for Best Rock Performance. The song was the third best-selling single of 2013 and reached a total stream of 19.7 million by June 2014.

9 – Counting Stars – One Republic (19.7 million)

Counting Stars featured on One Republic’s third studio album Native (2013). It became one of the band’s most successful singles, reaching Nº1 in Canada and the UK, Nº2 in the US and within the top 10 in 20 countries. By June 2014, the track had reached 19.7 million streams in the UK alone.

10 – Can’t Hold Us – Macklemore/Ryan Lewis/Dalton (17.2 million)

American hip-hop duo, Macklemore and Ryan Lewis, released Can’t Hold Us as the third single on their debut album The Heist (2012). The song got to Nº1 on Billboard Hot 100 and became their second Nº1 hit single in the US. Lewis Corner of Digital Spy praised the song’s “infectious, soul-soaked piano line and beats more vibrant than Rio de Janeiro’s finest carnival floats”, granting it four stars out of five. The single received 17.2 million streams in the UK by June 2014.

The Official Charts Company’s drew their data from the on-demand audio streaming services that include Spotify, Deezer, Napster, O2 Tracks, Sony’s Music Unlimited, Xbox Music and Rara, all of which are members of the Entertainment Retailers Association (ERA), co-owners of the Official Charts Company along with record labels association the BPI.

We’ve compiled these videos into a playlist – click here to play them in Creation 5!


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Into The Woods

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The new movie poster for Disney’s highly anticipated big screen adaptation of Stephen Sondheim’s Tony winning musical Into the Woods, shows Meryl Streep as a really creepy witch! The movie is certainly on our watch list! Into the Woods hits theaters at Christmas time, and what a brilliant cast – the Hollywood big names, Meryl Streep, Anna Kendrick, Chris Pine, Emily Blunt, and Johnny Depp as the Wolf.

(To watch this trailer in Creation 5, just tap here.)

Here’s the official synopsis: Into the Woods is a modern twist on the beloved Brothers Grimm fairy tales, intertwining the plots of a few choice stories and exploring the consequences of the characters’ wishes and quests. This humorous and heartfelt musical follows the classic tales of Cinderella, Little Red Riding Hood, Jack and the Beanstalk, and Rapunzel—all tied together by an original story involving a baker and his wife, their wish to begin a family and their interaction with the witch who has put a curse on them.

Back in June, Into the Woods fans were outraged when the Oscar-winning lyricist Sondheim revealed that the studio would be softening some of the darker plot elements of the story in an attempt to make the movie much more ‘family friendly.’ However, Sondheim has since stated: “Having now seen the movie a couple of times, I can happily report that it is not only a faithful adaptation of the show, it is a first-rate movie.”

Nick Jonas – Jealous

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Nick Jonas has released a truly trippy music video for his new single Jealous. Join Nick on a psychedelic, groovy ride as he sings to his girlfriend, former Miss USA, Olivia Culpo.

(To watch this video in Creation 5, just tap here.)

Directed by artist Peter Tunney, the surreal video sees Jonas riding a motorcycle through a cartoonish world, playing basketball, showing off his fighting skills and getting a bit jealous of the attention his girlfriend is receiving from some other guys.

What we really love about this video are the little inspirational hidden messages everywhere, on road signs, on instruments, painted on walls – “Remain Calm,” “No Whining”, “Courage”, “Don’t panic” and “the time is now”.

“I had a specific experience that sort of inspired me to write this song and got the ball rolling in that sense, and it’s not limited to that by any means,” Nick told MTV News. “This video is about getting a little bit deeper and opening the conversation up and just having fun while we do it.”

They certainly had fun with this video! Olivia strips down to her lingerie to play the cello in the clouds (as you do), Nick joins a sweet old lady in the clouds to play the piano and gets beaten at basketball by a guy who looks twice his size.

Nick debuted the video yesterday (September 16th) on his 22nd birthday and invited fans to join him at New York’s South Street Seaport. This is the latest single from his upcoming self-titled album which is out November 11.

It’s great to see Nick breaking out even more from his Jo-Bro status and to hear people talking about Nick Jonas the solo artist, as opposed to Nick Jonas former Jonas Brother.

 

Chris Brown – Don’t Be Gone Too Long ft. Ariana Grande

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Chris Brown and Ariana Grande look like Romeo and Juliet in their new fantasy video for Don’t Be Gone Too Long. Filmed in a medieval setting with Shakespearian storyline and costumes – this is definitely different! We love it!

(To watch this mini-movie in Creation 5, just tap here.)

Chris Brown’s long-awaited album X is finally due out today (September 16th) and at the weekend he delivered an early treat by sharing this new fairytale video for Don’t Be Gone Too Long, featuring Ariana Grande.

Shot in a dark palette this mini-movie stars Brown and Grande as medieval lovers. Heavies, that look like Royalty, appear on horseback to separate them, and Brown is taken away to prison in chains while Grande is taken as a prisoner and kept on a castle balcony – ala Romeo and Juliet. In between the narrative are shots of Brown dancing, acrobatic style, and a tutu-clad Grande showing off some awesome ballet – complimenting Brown’s dancing style rather perfectly.

The video was directed by Chris Brown himself and the three-and-a-half-minute mini-movie is an unexpected change from Brown’s other music videos. He posted a link to the video on his Twitter page, saying, “I directed this one also.. Wanted to do something different” — (@chrisbrown) September 13, 2014

The album X will feature collaborations with plenty of other artists as well – Lil Wayne, Tyga, Usher, Rick Ross, Nicki Minaj and Kendrick Lamar.

The Hunger Games: Mockingjay Part 1

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Grab your bow and arrow quick, the new trailer for The Hunger Games: Mockingjay Part 1 is here and Jennifer Lawrence kicks ass!

(To watch this trailer in Creation 5, just tap here.)

In this first full-length trailer Katniss Everdeen (Jennifer Lawrence) starts a revolution! We even get to see her shoot down planes! Fans get their first look at new characters played by Julianne Moore (President Snow’s rival) and Natalie Dormer (Cressida, another of the Capitol’s rebels).

Lorde was recently announced as the music curator for the “inspired by” soundtrack for the film. The only disappointment for us in this trailer is that it didn’t premiere any of this new music – still, it didn’t stop us wondering what kind of music Lorde will choose.

Jennifer Lawrence stars alongside other returning stars, Josh Hutcherson (Peeta Mellark), Liam Hemsworth (Gale Hawthorne), Woody Harrelson (Haymitch Abernathy) and Donald Sutherland – the evil President Snow. The late actor Philip Seymour Hoffman is also seen reprising his unfinished role of Plutarch Heavensbee.

Directed by Francis Lawrence, ‘Mockingjay Part 1’ is the first part of the adaptation of the third book in Suzanne Collins’ hugely successful fiction trilogy. Part 1 comes out November 21, 2014. The previous two films grossed over 900 million dollars worldwide which puts Jennifer Lawrence in the Guiness Book of Records as the world’s most successful film heroine.

Top 10 Highest Paid TV Actresses of 2014

By | Featured, Films

The top 10 actresses on Forbes’ 2014 list of Highest Paid TV Actresses made a combined $120 million – a considerable step up since the days of stay at home wives and soccer moms. Despite their efforts, everyone knows that Hollywood is a male dominated industry. The 10 leading TV actors in Hollywood continue to be the highest earning bread-winners, reaching combined earnings of $214 million, a considerable amount more than the ladies.

That’s not to say the ladies did not shine this year. In fact, their earnings have increased by a hell of a lot over the years. ABC’s Modern Family’s starlet, Sofia Vergara, came in at Nº1 with an estimated $37 million (out-earning Forbes’ second highest-earning star by $24 million), while Mariska Hargitay from NBC’s Law & Order: Special Victims Unit came in at second place with an estimated $13 million and CBS’s sweetheart from The Big Bang Theory, Kaley Cuoco-Sweeting, came in third place with an estimated $11 million.

1. Sofia Vergara ($37 million)

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For the third year running, Sofia Vergara, the incredibly sexy 41 year-old Columbian native who plays Gloria Delgado-Pritchett in the hit TV show Modern Family, continues to cash in the biggest checks in Hollywood as the top earning TV actress. However, the dollars flowing her way are not only due to her reported $32,000 per episode she stars in on Modern Family. Vergara has secured endorsement deals with Diet Pepsi, Cover Girl, Head & Shoulders and AT&T, amongst others. She’s also landed great movie roles in, for example, John Favreau’s 2014 indie film Chef (an absolute MUST see) and Woody Allen’s most recent comedy, Fading Gigolo, and has a 12-year contract with K-Mart, as well as her very own fragrance. Indeed, her success is due to far more than her Latino sex appeal and brilliant attitude on and off-screen… The woman has brains! – she’s even co-founded Latin World Entertainment, a talent management and entertainment-marketing firm, and is launching a Spanish-language tech news site. Keep looking fab and rocking it mamacita!

2. Mariska Hargitay ($13 million)

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Law & Order: Special Victims Unit actress, Mariska Hargitay, comes in at second place for highest earning TV actress for the second year in a row. Following her Emmy and Golden Globe winning performance as Detective Olivia Benson, Hargitay received an increase in salary to $450,000 per episode. Mariska’s stardom has since had a positive knock-on effect on the show, which was renewed for a 16th season, receiving a double-digit increase in viewership. What’s more, the actress earns notable profits from considerable syndication of SVU. Off-screen, Hargitay runs a non-profit organisation, The Joyful Heart Organisation, as a means to confront childhood sexual abuse.

3. Kaley Cuoco-Sweeting ($11 million)

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Taking home a reported $350,000 per episode for Chuck Lorre’s top rated comedy, The Big Bang Theory, and profits from extensive syndication of the show, Kaley Cuoco-Sweeting, at just 28 years old, is one of the youngest actresses on Forbes’ list. What’s more, Cuoco and the rest of The Big Bang Theory gang have recently renegotiated their salaries for a noteworthy raise that is reportedly worth $1 million per episode! Cuoco also has an endorsement deal with Priceline and Toyota and has teamed up with the hilarious Kevin Heart in a The Wedding Ringer, due to be released in 2015.

4. Julianna Margulies ($10 million)

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The 48 year-old Emmy and Golden Globe award-winning actress and producer, Julianna Margulies, best known for her knock-out roles as Nurse Carol Hathaway on ER and currently as Alicia Florrick, the ruthless wife, mother and attorney in The Good Wife, has earned a whopping $10 million this year. Aside from her $6.5 million proceeds solely for her roles as actress and producer of The Good Wife, Margulies yields a considerable sum from a multi-window syndication deal for the show as well as a rewarding L’Oreal contract (yes, she does have remarkable hair!). All of the above has helped Margulies move up 9 spots from last year’s ranking. Yes, Margulies has made a killing this year!

5. Ellen Pompeo ($10 million)

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Ellen Pompeo’s role as Merdith Grey on the long-time running hit TV series Grey’s Anatomy still has her cashing in millions. The show is ABC’s third top ranking series amongst the adult demographic, falling shortly behind Castle and Scandal.

6. Cobie Smulders ($10 million)

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32 year-old Vancouver-native, Cobie Smulders, who stars in CBS’s sitcom How I Met Your Mother earned a reported $34,000 per episode of the show’s final season. Smulders made additional profits from her roles in Captain America: Winter Soldier, The Lego Movie, and in other smaller movies. On top of that, she earned almost $1.5 million in syndication revenues from HIMYM. Smulders has moved up the ladder on Forbes list this year. Although the end of HIMYM has opened a new chapter in her career, she is to continue to appear on the big screen. Look out for her in the Avengers: Age of Ultron– to be released in 2015.

7. Allison Hannigan ($9.5 million)

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Like her co-star Smulders, Allison Hannigan earned a reported $35,000 per episode of the final season of HIMYM. Along with the rise in syndication revenues from the show’s ninth season, Hannigan has moved up Forbes’ list by a few slots. In her next role, Hannigan is to star in Ben Affleck and Matt Damon’s sitcom More Time With Family, on CBS.

8. Amy Poehler ($7 million)

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For her role as Leslie Knope, in the sixth season of NBC’s sitcom Parks & Recreation, Amy Poehler earned almost $4.5 million. Adding $2 million into the mix for her Old Navy endorsement deal and yields from her role in They Came Together, the star reached the $7 million mark. It looks like Poehler has another successful year ahead; Parks & Rec has been green lighted for a seventh season, and Poehler is working on a new comedy, co-starring Natasha Lyonne from Orange is the New Black.

9. Mindy Kaling ($6.5 million)

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After having cashed in a decent sum from The Mindy Project, in which Kaling acts as writer and producer, the comedienne has also earned additional profits from her exclusive syndication deal with Hulu Plus for the popular sitcom, and continues to receive syndication profits and residuals from The Office. Plus her endorsement deal with XFinity, Kaling is up by $2 million since last year. Her new movie, which she co-wrote, and which stars Anne Hathaway, is expected to be released on the Big Screen in 2015.

10. Kerry Washington ($6 million)

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Scandal star, Kerry Washington, has doubled her revenue since last year by taking home big chunks of her pay check from endorsement deals with Movado and Neutrogena. It’s been a fantastic year for Miss Washington, A.KA. The Gladiator in a Suit – not only did she earn a killing, she recently married NFL player Nnamadi Asomugha and gave birth to a beautiful baby girl. She also made it to Time’s list of the 100 Most Influential People in the World.

Click here for Forbes’ full list of Hollywood’s leading actresses of 2014.

“Forbes’s list is determined by estimating pre-tax earnings between June 2013 and June 2014 from the actresses’ TV work, endorsements, residuals and advertising work, and by talking to agents, managers and lawyers. The estimate does not include management fees and other expenses.”


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Alesso – Tear The Roof Up

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Swedish DJ/producer Alesso made pop history this weekend when his new music video for Tear The Roof Up became the first video to premiere on SnapChat.

(To watch this video in Creation 5, just tap here.)

For those who don’t know, SnapChat is the hugely popular photo and video app whose content is viewed a half-billion times daily. The video premiered exclusively on SnapChat at 11:30am (ET) and was followed by the official worldwide release at noon on Vevo and is now available for purchase on Beatport.

The trippy video was directed by Drew Cox and it has a slightly creepy feel which does keeps you hooked. The whole thing is in striking black and white and uses slow-motion imagery of different characters who are ready, we suppose, to ‘tear the roof up’. “It’s very intense, it’s very energetic and it’s a lot of fun,” explains Alesso.

The Grammy-nominated chart-topper looks set to make the transition from budding producer to household name. He is only 23 years old and has amassed 2.5 million followers on Facebook, almost a million followers on Twitter and 506,000 followers on Instagram. His upcoming debut album is highly anticipated by his army of fans – something they have been yearning for since the start of his career.