Azealia Banks follows up her recent Wallace online interactive music video with this even crazier creation for her new single Ice Princess. Directed by We Were Monkeys, the video takes us to an icy underworld where Azealia reigns as a Medusa Ice Queen (or Princess) and leads her CGI army of robot ice warriors into an explosive kaleidoscopic volcano. All whilst riding a giant silver snake. Now if that’s not crazy, I don’t know what is.
As per usual, Banks and her production team have upped the game out there. Artists are going to have to start getting seriously creative if they want to stand out against her wacky visuals.
Her fans are embracing the madness and have taken to her YouTube channel to express their views in the comments section of the new video. One popular opinion states: “I thought it was absolutely dope. Retro vibes. Missy Elliot vibes but I also got some rock / animation too. People are way too focused on what’s “current”.. maybe she didn’t want that, stop being negative toward any artist that shows individual expression. Thats the point. Yal are so lost in the sauce. Good work!”
The rap / hip hop track is taken from her debut album Broke With Expensive Taste which was released late last year.
To watch this video in Creation 5, just tap here.
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